"Modern Trends in Public Relations" is a course that explores the evolving landscape of public relations in contemporary society. It examines recent developments, emerging strategies, and innovative practices in the field of PR. Students learn about the integration of digital media, social networking, and technology into PR campaigns. The course also covers topics such as influencer marketing, brand storytelling, crisis communication, and reputation management in the digital age. Through case studies, guest lectures, and hands-on projects, participants gain insights into the latest trends shaping the PR industry and develop skills to navigate and thrive in this dynamic environment.
- Teacher: cheriti fawzi